Never before have this icon's visual and its wording come together so beautifully.
Short version: OMGWTF horror reviews.
October's usually a big month for Classic-Horror
and boy we've needed one. We've been struggling on 2-4 reviews a month (13 is the ideal -- 3 a week, MWF), partially due to my own writer's ennui and partially due to the fact that my staff sensed my ennui and turned down their own output to nearly nothing (with one or two exceptions). I can't and don't blame them, and in a lot of cases, real life just cropped up and stuck around at an inopportune time.
Anyway. October. October is important because it brings in a lot of people who don't usually go trawling for horror sites. Classic-Horror in particular is a beneficiary of this because our Google ranking has always been high (due to my obsessive cross-linking, probably and also our keyword friendly title and domain). Not only that, but it's a good time to keep readers with us. We tend to play equal parts nostalgia machine and intellectual discussion (and snark resource for your more lowly genre flicks), so those readers who might not otherwise stick around have a good reason to -- it's fun and you might learn something.
October started strong -- we had my preferred MWF set the first week... and then nothing. Week 2 went by without a single review. I felt guilt, but I was working on a particularly tricky critique. Then, while housesitting for my mother, midnightfae
and I mainlined three films from Warner's Legends of Hollywood Horror box set, two of which were eligible for review. That Wednesday at the coffeehouse, I finished my I Walked With a Zombie
review and continued on to my Doctor X
review from there... and I hit upon the idea that if I could post a review every day for the last 13 days of October, that'd be a solid way of
ridding me of this paternal guilt
keeping the readers glued.
So far, it's worked. We've posted seven reviews thus far, five of which are my own (and one of which is the Classic-Horror debut of midnightfae
My word count for the last seven days (including the opening of my Mad Love
review which isn't finished yet) is over 5000 words. Which, I realize is less than half of what I should have for the same period in NaNo, but I'm writing for direct web publication and it's still a hell of a warmup.
What've you been doing to get ready? Or are you just mocking those of us who would subject ourselves to such graphomania?